Quick Facts
- Journey: Client → Coach
- Specialty: High-Performer Transformation
- Focus: Breaking "Competence Addiction"
- Approach: Bro Coach® Certified
From Client to Coach
Steve's path to becoming a life coach wasn't planned—it was earned. He came to Man-UP! as a client, struggling with what Dennis calls "competence addiction"—the relentless drive to prove yourself through achievement at the cost of everything else.
The Competence Trap
Like many high-performers, Steve was trapped in a cycle:
- Achieve something significant
- Feel temporary satisfaction
- Immediately need the next achievement to feel worthy
- Neglect relationships and personal fulfillment
- Repeat
The external world saw success. Steve felt empty.
Breaking Free
Through the Bro Coach Approach, Steve learned to separate his worth from his accomplishments. He discovered how to be present without an agenda. He rebuilt relationships he'd neglected while chasing the next win.
"I finally understood that my value wasn't in what I produced—it was inherent."
— Steve Campbell
Why He Coaches
Steve's transformation was so profound that he decided to help other men escape the same trap. Having lived it, he understands the competence addiction mindset from the inside.
He knows the rationalizations. He knows the resistance. And he knows the path out.
If you're a high-achiever who feels like you're running on a treadmill that never stops, Steve gets it.